Is Your Instagram Photo Ready for 2023?

Instagram is returning to its roots and placing more emphasis on photo sharing and engagement as part of its 2023 marketing strategy. Instagram became enormously popular as an interactive photo-sharing […]

Small Business Marketing Goal: Be Consistent


For small business owners, the key to marketing success is regular, consistent and targeted messages. And consistency isn’t limited to marketing copy. Consistency in content marketing includes: Content copy, voice […]

Holiday Tips for Small Business Owners

Holiday Tips for Small Business Owners

The holiday season is the make-or-break time of year for small businesses to reach their business goals – and the time for small business owners to stress out. This time […]

Holiday Marketing Strategy: It’s Not Too Late!

Holiday Marketing Tips

Holiday Social Media Marketing Black Friday, Cyber Monday, Giving Tuesday… not to mention Christmas, Hannukah, New Year’s! The holidays are here. If you haven’t started your holiday marketing campaign yet, […]

#GivingTuesday Social Media Tips for Nonprofits

Giving Tuesday Tips for Nonprofits

#GivingTuesday is November 30, 2021  #GivingTuesday is a global day of giving fueled by the power of social media and collaboration. Celebrated on the Tuesday following Thanksgiving (in the U.S.) […]

Turning Storytelling into Story Selling

sstorytelling vs story selling

A powerful story will make people pay attention to your brand. Storytelling is a must-have skill in your marketing arsenal. People want to connect with story to help them understand […]